Redesigned GoReact's library — one of the platform's highest-complexity features — from a confusing file system into a centralized content hub enabling cross-account management and reusable templates. Led WCAG 2.1 compliance from a failing Tenon.io audit to verified conformance, codifying company-wide accessibility standards for all designers and developers, and unlocking higher-education contracts.
Designed self-serve in-app payments, removing the sales team from every learner transaction. Built an in-app survey system integrated with Airtable, Sigma, Slack, and FullStory — delivering hundreds of AI-categorized user responses with a session replay attached to each. Collected and analyzed product behavior data using FullStory, Sigma, and Airtable. Used Figma, Adobe XD, and the Adobe Creative Suite; wrote JIRA tickets for every shipped feature.